Inspirational lecture: Change lessons from the Corona Crisis Besides being a tragedy in many ways, the Corona Crisis demonstrates several principles underlying change processes at every level, as well as their ability (or inability) to be “managed”. In this inspirational lecture, Professor Woody van Olffen highlights some of these principles. He uses a policy agenda to show how we can maximize positive long-term results for business and society. Let's make sure we do not waste this crisis. Woody van Olffen is Professor of Organizational Change and Development and Academic Director at TIAS School for Business and Society.